Web 2.0 is a Result of Social Interaction not Technology or Marketing
Posted: October 17, 2008 • Filed under: New MarketingIf you're new here, you may want to subscribe to my RSS feed to get the latest posts, Thanks for visiting! If you want to link to me or this post please read how to link to me
To be fair the idea for this post actually came from someone who commented on my blog (or whose comment I saw on someone else’s blog). I tried to find the comment but couldn’t.
Think about this for a moment, Web 2.0 evolved not because of technology or marketing, web 2.0 evolved from a desire to connect and interact with people online, to connect with others and to build relationships. Web 2.0 was no created to become rich, to spam users, or to sell advertising, these are all by-products. Why is this important? Because a lot of folks are forgetting this and are instead focusing on the monetary value and not on the relationships value. We’re getting greedy.
Is it possible to make money through social media? Yes
Should you get involved in social media if you want to connect and build relationships with people? Yes
Is it possible to market a product or service through social media? Yes
If I told you that you would never make a penny with social media (directly) would you still get involved? To me the answer is simple, yes! I never created a blog, a twitter account, etc. to strike it rich. I created accounts and joined all of these platforms to connect with and meet other people. The fact that I was able to distribute content and market myself was a by-product from building relationships. As a result of my blog and online presence I have been presented with unique career opportunities, business partnerships, new friends, and have learned a great deal. But again, this was all a by-product. I started this blog because I had something to say and as it turns out thousands of you wanted to listen, thank you!
I think this is a core principle we need to remind ourselves of because it will give us perspective and direction in social media. You can hear how companies out there desperately want to make money with social media (the same goes for eager new entrepreneurs and startups). I knot it’s hard but look at making money as a secondary goal and look at your connections and online presence as your primary goal. Heck, Facebook is still searching for their primary revenue model but the site was started to connect with college students.
Remember
People, connections, relationships, online presence FIRST
Monetization SECOND
thanks for reading
If you want to link to me or this post please read how to link to me
252 Total TweetBacks: (Tweet this post)
: The pic on the top right is nice too. 07/03/09 01:43pm
<a href="https://fitmomof4.wordpress.com/">https://fitmomof4.wordpress.com/</a>: Small Pouch of Skin on Lower Belly Starting to Disappear...Belly Bandit or Exercise? 07/03/09 01:43pm
: rumors the gloved ones heart stopped after hearing blonde boy wilson 07/03/09 01:43pm
: click on the link above and get around 400-600 followers a day no spam or scam, all legit. 07/02/09 11:56pm
: New Tolly report shows that NetScaler 9.1 with nCore technolo.. http://tinyurl.com/mpnv72 07/02/09 11:56pm
: RT @miklasz: Caesar is @twitmelve 07/02/09 01:54am
![](http://twitter.com/home?status=rt:+@<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/181437983/haircut_normal.jpg"/>+The+pic+on+the+top+right+is+nice+too.)
![](http://twitter.com/home?status=rt:+@<link type="image/png" rel="image" href="http://static.twitter.com/images/default_profile_normal.png"/>+rumors+the+gloved+ones+heart+stopped+after+hearing+blonde+boy+wilson)
![](http://twitter.com/home?status=rt:+@<link type="image/png" rel="image" href="http://static.twitter.com/images/default_profile_normal.png"/>+click+on+the+link+above+and+get+around+400-600+followers+a+day+no+spam+or+scam%2C+all+legit.)
![](http://twitter.com/home?status=rt:+@<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/56012515/Citrix_Widget_80x80_normal.png"/>+New+Tolly+report+shows+that+NetScaler+9.1+with+nCore+technolo..+http%3A%2F%2Ftinyurl.com%2Fmpnv72)
![](http://twitter.com/home?status=rt:+@<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/265486581/sebek-thumb_normal.jpg"/>+RT+%40miklasz%3A+Caesar+is+%40twitmelve)
If you enjoyed this post, make sure you subscribe to my RSS feed!
![](http://twitter.com/<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/181437983/haircut_normal.jpg"/>){kind=link}
![](http://twitter.com/<link type="image/png" rel="image" href="http://static.twitter.com/images/default_profile_normal.png"/>){kind=link}
![](http://twitter.com/<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/56012515/Citrix_Widget_80x80_normal.png"/>){kind=link}
![](http://twitter.com/<link type="image/png" rel="image" href="http://s3.amazonaws.com/twitter_production/profile_images/265486581/sebek-thumb_normal.jpg"/>){kind=link}
Add New Comment
Viewing 16 Comments
Thanks. Your comment is awaiting approval by a moderator.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Do you already have an account? Log in and claim this comment.
Add New Comment