There are a lot of people out there talking about creating viral videos, viral blogs, viral children (kidding), etc. Well what does viral really mean? I used to work at an agency that put up a video of a dog chewing on a stuffed animal polar bear, they called the video “dog versus polar bear,” (or something to that effect). The video has received around 450,000+ views, now would you cal this “viral?” perhaps. Think about this for a moment. If you go chop off your arm, film it, and then stick it on youtube with the title “Worst Pain Ever”, do you think you will get a lot of hits? What if you catch someone at work flipping out and destroying company property, let’s say you title the video “Man at Work Destroys Everything,” do you think that will get a lot of hits? The answer to both of these questions is usually yes, but are these videos viral?
Posts Tagged ‘viral content’
What Does “Viral Content” Mean?
June 4th, 2008
TAGS: viral content, Viral Marketing








