Recently I flew on Virgin America airlines from San Francisco to Los Angeles. I haven’t flown on Virgin American in a long time and I was pleasantly surprised and impressed. There are a lot of airlines out there that we can all choose to fly on and in fact I usually just fly on Southwest Airlines. This time I decided to try something different (mainly because the Southwest option just didn’t fit what I needed). Now out of all the airlines that you have heard about or have flown on do you identify with any of them? Have any of the airline branding or marketing messages really reached you? Do you even remember how a particular airline branded itself?

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