My Presentation on Social Media ROI

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November 19th, 2009

If you missed my keynote presentation on social media ROI from this afternoon during social media tools week, I put it up on slideshare.  It’s also embedded below:

Social Media ROI Presentation

TAGS: social business process, social media academy, social media presentation, social media roi, social media tools week
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  • Not sure I agree with the idea that the ROI number taken out of context is unusable. As you point out in the slide quoting Lord Kelvin when you can "express it in numbers, you can know something about it". Not sure it requires a context to be useful.
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