Comments on: Customer and Company Value, You Must Define Both http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/ Social Business Strategy and Enterprise 2.0 Mon, 14 May 2012 22:30:00 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: buy essay http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/comment-page-1/#comment-11176 buy essay Wed, 18 May 2011 11:15:00 +0000 http://www.jmorganmarketing.com/?p=5099#comment-11176 Very good information, thank you very much by the article and the quality of your Web site.  Very good information, thank you very much by the article and the quality of your Web site. 

]]> By: buy essay http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/comment-page-1/#comment-11141 buy essay Wed, 11 May 2011 11:30:00 +0000 http://www.jmorganmarketing.com/?p=5099#comment-11141 This is such a great post and one of those post to be read over ans over again! Fantastic thoughts! Thank you! This is such a great post and one of those post to be read over ans over again! Fantastic thoughts! Thank you!

]]> By: jacobmorgan http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/comment-page-1/#comment-8212 jacobmorgan Sat, 11 Sep 2010 22:24:53 +0000 http://www.jmorganmarketing.com/?p=5099#comment-8212 Thanks for your thoughts Sheldon and always great to chat with folks from Sysomos. I find that listening in the hard part for companies it's actually acting upon and doing something with the information that organizations are finding. <br><br> Thanks for your thoughts Sheldon and always great to chat with folks from Sysomos. I find that listening in the hard part for companies it's actually acting upon and doing something with the information that organizations are finding.

]]> By: jacobmorgan http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/comment-page-1/#comment-8209 jacobmorgan Sat, 11 Sep 2010 04:39:46 +0000 http://www.jmorganmarketing.com/?p=5099#comment-8209 Don't know why these took me so long to get to! Thanks for stopping by and of course I agree with what you're saying. Asking customers is always the best way to go about doing things yet it's ironic how few companies even bother to do this.<br><br> Don't know why these took me so long to get to! Thanks for stopping by and of course I agree with what you're saying. Asking customers is always the best way to go about doing things yet it's ironic how few companies even bother to do this.

]]> By: 40deuce http://www.jmorganmarketing.com/customer-and-company-value-you-must-define-both/comment-page-1/#comment-7063 40deuce Fri, 03 Sep 2010 01:13:05 +0000 http://www.jmorganmarketing.com/?p=5099#comment-7063 Fantastic thought here.<br>You're absolutely right that companies are approaching their social media from either one perspective or the other. Amber also makes an excellent point that sometimes what we think will add value for customers is not what they consider to be added value.<br>This is where the beauty of social media research can really shine I think. By listening first to customers we can gain knowledge into what our customers really want and how they want it. By really knowing the answers to these questions it becomes easier to create something that will add value for customers while also doing it for the company at the same time. <br>I think that finding the perfect way to walk down both roads is going to be the focus for many companies over the next little while. It's going to be exciting though when these companies start figuring it out.<br><br>Cheers,<br><br>Sheldon, community manager for Sysomos<br> Fantastic thought here.
You're absolutely right that companies are approaching their social media from either one perspective or the other. Amber also makes an excellent point that sometimes what we think will add value for customers is not what they consider to be added value.
This is where the beauty of social media research can really shine I think. By listening first to customers we can gain knowledge into what our customers really want and how they want it. By really knowing the answers to these questions it becomes easier to create something that will add value for customers while also doing it for the company at the same time.
I think that finding the perfect way to walk down both roads is going to be the focus for many companies over the next little while. It's going to be exciting though when these companies start figuring it out.

Cheers,

Sheldon, community manager for Sysomos

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